Driving revenue and better employee behavior with data-backed decisions

Driving revenue and better employee behavior with data-backed decisions

Data mastery is now a requirement for organizations that want to succeed in highly competitive markets. Yet, one glaring area remains where guesswork and intuition dominate: motivating workers to engage in profit-driving behaviors.

Few functions within a business require a human touch as much as sales. Sales teams have shown to produce better results when content, motivated, and properly equipped. Companies are only scratching the surface when it comes to leveraging this often-overlooked connection but now, technology has enabled organizations to capitalize and drive profitable behavior with a strategy backed by data. 

• How do a sales agent’s satisfaction and motivation affect the customer experience whether directly or indirectly? How can employers influence this?
• How can organizations identify the workforce-centric data points and insights that directly impact margins and revenues?
• How can companies incentivize the workforce to behave and perform in manners profitable to the organization?