Enabling personalised CX at scale with AI technology

Enabling personalised CX at scale with AI technology

More and more consumers are moving away from brick-and-mortar and choosing to transact on their mobile devices. Companies are seeing massive growth within the digital space, but this boom in business can often be overwhelming. As foot traffic in physical establishments decreases, businesses are pushed to their limits in attempting to keep pace with online consumers.

Companies are looking for new ways to fill in gaps and keep customers happy and serviced with limited capacity and human resources. Voice AI is a constantly evolving technology that has seen success in not only supplementing the workforce but also enhancing data collection and process optimisation efforts — and companies are starting to take notice.

• What challenges are companies facing in personalising the online customer experience?
• How can companies leverage technology to augment and optimise customer experience capabilities?
• What can companies do to effectively and accurately measure success in digital transformation and CX optimisation?