Experimentation over assumption to drive returns

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Thursday, November 24th, 18:00 SGT

Retail leaders in Singapore are invited to join this roundtable dinner on ‘Experimentation over assumption to drive returns’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary.

Experimentation over assumption to drive returns

The shift to digital over the past couple of years has reshaped consumer behaviour and the retail landscape. Many businesses have adopted new approaches and are now leaning on experimentation.

Online shopping behaviour grows more complex by the minute, with shopping habits evolving and payment methods changing. Experimentation takes the guesswork out, and companies leverage this approach to mitigate risks by only implementing ideas that truly work and, in turn, maximise both returns and revenue.

  • Why is fostering a culture of experimentation critical in today’s landscape?
  • What are the benefits of experimentation?
  • How are businesses in the retail space currently leveraging experimentation?

Riviera, The RestaurantRiviera, The Restaurant

#02-06, One Fullerton,1 Fullerton Road, Singapore 049213 | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Attended by:

Global CIO at Dyson
CDO, South Asia and Oceania at Richemont
CMO at Esplanade
Head of Marketing & Senior Marketing Director, APAC at Philips
Head of Data at Secretlab
Head of Marketing Operations, Asia-Pacific at The Dole Sunshine Company
Head of Marketing at Atome
Head of Digital Commerce – SEA at Kellogg Company
Managing Director at Shopback
Director of APAC B2B eCommerce Marketing and Digital Merch at Lego
Director of Marketing at FrieslandCampina
Associate Director of the Global Ecommerce Platform at Razer
Regional Change Manager for Asia – Business Transformation at Philips
Strategy and Transformation Manager at Dyson

For insight on this event, photos and guest interactions, see our post on LinkedIn.

6:00 PM: Arrival of guests and reception
6:30 PM: Welcome by The Ortus Club
6:35 PM: Short address from Valtech and Optimizely
6:45 PM: Discussion instigated by the moderator and continued by the group over dinner
7:45 PM: Discussion brought to a close and guests are encouraged to continue networking
8:30 PM: Guests normally start leaving

Hosted by Valtech and Optimizely