How to deliver optimal customer experiences through real-time decision-making

Registration is no longer possible.

Thursday, March 24th, 10:30 SGT

Data and marketing leaders in Southeast Asia are invited to join this virtual roundtable on ‘How to deliver optimal customer experiences through real-time decision-making’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

How to deliver optimal customer experiences through real-time decision-making

Due to new and evolving privacy laws and regulations, major browser technologies increasingly block third-party cookies to track website visitors. As a result, companies will no longer be able to personalise experiences, optimise advertising, or manage customer journeys across channels and over time.

Up to 30% of web visitors can no longer be profiled, which will jump to 90% when Chrome replaces third-party cookies in 2023. How, then, are organisations adapting to the new landscape?

  • What challenges do organisations face in collecting data to understand customer experiences? How do they identify individual customers in digital channels to personalise those experiences?
  • How do organisations get data captured from their websites and mobile applications into the systems needed for analytics?
  • How are organisations addressing challenges presented by Apple Intelligent Tracking Prevention (ITP), the impending removal of third-party cookie support in Google Chrome, and other new restrictions?

breakfast add on gifWelcome brunch box

Our virtual roundtables with premium brunch box provide a great opportunity for energetic networking while you and your peers share knowledge over a local premium brunch box  that is delivered to your doorstep in anticipation of the event. 

Attended by:

VP, APAC at mobilewalla
AVP, e-Money at MBSB Bank Berhad
AVP and Group Head of Marketing at 2GO Group
Head of Customer Experience at DBS Bank
Head of Data at Secretlab
Head of Data Governance at Maybank
Head of Data Analytics COE at Bank Islam Malaysia Berhad
Managing Director of Operations, Human Capital, Digital and Technology at Bank Pembangunan Daerah Banten
Global Marketing Director at JLL
Director and Head of Data Analytics at ABS-CBN Broadcasting
Director HQ Analytics and Regional eBusiness Insights at Procter & Gamble
Director of Global Data & Analytics at GSK
Business Technology Director at Ayala Land, Inc.
Digital Marketing Lead at Axiata Digital – Boost
Data Scientist at Bank Islam Malaysia Berhad

For insight on this event, photos and guest interactions, see our post on LinkedIn.

10:30 AM: Introduction by Ortus Club
10:35 AM: Introduction of participants
10:45 AM: Short address from Teradata
11:05 AM: Discussion instigated by the moderator and continued by the group
12:00 PM: End of session

Hosted by Teradata

Teradata logo

Chris Jackson speaker

CHRIS JACKSON

Cloud Leader (South Asia and South Korea) | Teradata

Chris has over 30 years of leadership in technology sales and delivery experience, and is highly skilled in expertise includes advanced analytics, data science, AI, enterprise data warehousing, systems integration, strategic planning, business process automation, collaboration, and project/program management. He has also consulted across various industries including the financial services/banking, government, telecommunications, and healthcare sector.

Bill Bruno speaker

BILL BRUNO

CEO | D4t4 Solutions

Bill has over 19 years of experience in media, data and analytics sectors and has a passion for fostering a culture of innovation while working with brands to drive transformational change.

Event Detail

Thursday, March 24, 2022 10:30
SGT
Virtual
Southeast Asia

Why attend?