Innovating Social Housing through Strategic Integration

Tuesday, January 16th, 11:30 CEST

NGO leaders in Utrecht are invited to join this roundtable luncheon on ‘Innovating Social Housing through Strategic Integration’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

Hosted by Salesforce

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Innovating Social Housing through Strategic Integration

In the contemporary age, technology stands at the heart of innovation. For social housing associations, harnessing the potential of technology can lead to transformative results. However, the key lies in striking the perfect equilibrium between IT and core business operations.

It’s not just about the introduction of cutting-edge tools but integrating them in ways that align with organisational objectives. Change management plays a pivotal role, ensuring that transitions are smooth, staff are onboarded effectively, and potential resistance is mitigated. By bridging the gap between IT and business, housing associations can ensure seamless innovation. This unity promises not only operational efficiency but also a future-ready approach to social housing, where technology and human-centric services coalesce for maximal impact.

  • How can change management strategies be tailored to suit the unique needs of social housing associations?
  • What specific technologies and IT solutions hold the most promise for revolutionising operations in social housing?
  • How can housing associations ensure effective communication and collaboration between IT professionals and business-focused teams for holistic innovation?

The Color Kitchen

Pr. Christinalaan 1, 3554 JL Utrecht, Netherlands | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Join leaders interested in pioneering transformative strategies that seamlessly integrate IT and business, driving innovation in social housing for a brighter, more sustainable future.

Job titles may include CIO, Head/VP/Director of Growth, Innovation, and IT, as well as other senior decision-makers.

11:30 AM Arrival of guests
12:00 PM Welcoming and opening address by The Ortus Club
12:05 PM Short introduction by Salesforce
12:10 PM Discussion instigated by a moderator and continued by the group
12:40 PM Appetizers are served
1:10 PM Discussion ends, mains are served, and guests are encouraged to network
1:40 PM Desserts, coffee, and tea are served


Strategic advisor | ATÖLYE

Geert specializes in promoting innovation by applying principles of design thinking. His expertise lies in connecting technology, operations, marketing, and design to drive innovative solutions. He excels at managing early-stage innovation projects and has a proven track record of establishing new businesses in both corporate and SME settings. With a broad knowledge of Information and Communication Technology, he brings strategic thinking to his work.

Event Detail

Tuesday, January 16, 2024 11:30

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