Modern marketing: Putting customers at the heart of financial services strategies

Registration is no longer possible.

Friday, June 10th, 10:30 GMT+8

Marketing leaders in B2B Financial Services in APAC are invited to join this virtual roundtable on ‘Modern marketing: Putting customers at the heart of financial services strategies’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

Modern marketing: Putting customers at the heart of financial services strategies

Consumers are increasingly turning to digital for their day-to-day, with 80% of the world’s population now owning a smartphone. However, the number of smartphone owners remains disproportionate to the volume of mobile transactions. This presents countless opportunities for financial service companies to grow their businesses. 

The market share is there for the taking, but saturation becomes a concern. Customer-centric end-to-end service is necessary to gain and retain customers, and personalisation can be the difference-maker. The impact of data-backed marketing strategies focused on constant engagement cannot be overstated either.

  • What challenges do marketing leaders in financial services face in meeting current customer expectations?
  • How can companies stay competitive in an increasingly crowded market?
  • What can companies do to build brand awareness and loyalty?

breakfast add on gifWelcome brunch box

Our virtual roundtables with premium brunch box provide a great opportunity for energetic networking while you and your peers share knowledge over a local premium brunch box  that is delivered to your doorstep in anticipation of the event. 

Attended by:

CMO at KoinWorks
Head of Marketing, APAC & LATAM at Pepperstone
Marketing Director of Payments & Fintech, Asia Pacific at Fiserv
Marketing Director at Tagit
Product Marketing Director at Thunes
Product Marketing Manager at Zepto AU
Marketing Manager at Zepto AU

For insight on this event, photos and guest interactions, see our post on LinkedIn.

10:30 AM: Introduction by The Ortus Club
10:35 AM: Introduction of participants
10:45 AM: Discussion instigated by the moderator and continued by the group
11:30 AM: End of session

Hosted by The Ortus Club

Event Detail

Friday, June 10, 2022 10:30
Asia Pacific

Why attend?