Post-purchase experience: building lasting loyalty

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Virtual Roundtable

Thursday, January 21st, 16:00 CET

An exclusive online discussion for Digital, Marketing, Ecommerce and CX leaders in Spain.

THE TOPIC

Post-purchase experience: building lasting loyalty

Marketing innovation is critical for success in today’s competitive world. Modern marketers and cut-edge organisations know this well and are on constant lookout for new solutions to help their businesses thrive. While acquiring new customers is extremely valuable, equal or superior effort should be put in building lasting loyalty.

Successful businesses are now inspired to adopt solutions aimed at improving communication with the customer, promoting ease of use in the user journey, and building an overall outstanding consumer experience aimed at winning over the target audience’s heart. Thanks to co-operative resources such as omnichannel solutions, organisations are now finding new ways to increase growth by prioritising customer satisfaction.

  • What recent changes has the B2C marketing landscape been through? What’s in store for 2021?
  • How are modern organisations improving their customer experience strategies?
  • How can growth management solutions support both retail and e-commerce businesses in their journey towards customer loyalty?

Attended by:

Co-Founder at Tiendeo
Head of e-Commerce & Global Digital Marketing at Massimo Dutti 
Head of e-Merchandising & e-Product at TOUS Jewelry
Head of Customer & Commerce Technology at Mango
Head of Retail at Glovo
Director of e-Commerce at FC Barcelona
Manager of Operations & Digital Transformation at STL
Product Owner and Digital Leader at Vodafone

 

4:00 pm: Ortus Master of Ceremonies to make introductions
4:05 pm: Short Introduction by Insider
4:10 pm: Discussion instigated by the moderator and continued by the group
5:00 pm: Discussion closed by moderator, end of session

Hosted by Insider

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Event Detail

January 21, 2021 16:00
Virtual
Spain

Why Attend?