Quality over quantity: generating substantial leads with small-scale events

Registration is no longer possible.

Marketing leaders in North America are invited to join this virtual roundtable on ‘Quality over quantity: generating substantial leads with small-scale events’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

Quality over quantity: generating substantial leads with small-scale events

Marketing has gone through a rapid transformation in the past two years, and marketers have been left no choice but to adapt and quickly reinvent their practice. The lead generation practices of old have lost their lustre, and instead, marketers have relied on previously under-utilised means to capture potential clients. 

Innovative companies have been able to connect with their target audience by using smaller-scale events to yield great returns. The attending parties may be fewer in number, but the candid nature of these events provides a greater chance to connect with and learn about these leads even before the first sales call. 

  • How are marketing practices changing in 2022? What are some challenges getting back to physical events?
  • How can companies use small-scale events to reach potential clients and partners?
  • How can marketers effectively and efficiently follow through on leads and turn them into clients?

Attended by:

CMO at Peerspot
VP of Marketing at Prophix
Head of Marketing at Crux Informatics
Head of Sales Acceleration and Innovation at Google
Marketing Director at Salesintel
Marketing Director at Inspect Point, Inc.
Marketing Director at Stratuscent Inc
Director of Marketing at Thundercat Technology
Director of Marketing at NLX
Director of Marketing at Optessa
Sr. Marketing Manager, Americas at Syniverse
Sr. Manager of Demand Generation at Demandbase
Sr. Manager of Marketing Operations at Portworx
Sr. Manager of Marketing Operations at Tyler Technologies
Manager of Marketing and Communication at NetCentrics
Strategic SDR Manager at Salsify
Field Marketing Manager at SADA
Owner at Triral
Field Marketing Leader at Kyndryl

For insight on this event, photos and guest interactions, see our post on LinkedIn.

1:00 PM: Log in of the guests
1:05 PM: Welcome and short address from The Ortus Club
1:15 PM: Discussion instigated by the moderator and continued by the group
2:15 PM: End of session

Hosted by The Ortus Club

Event Detail

Thursday, June 9, 2022 13:00
North America

Why attend?