The Partner Marketing Leaders’ Luncheon

Registration is no longer possible.

Tuesday, October 31st, 12:00 SGT

Partner marketing leaders in Singapore are invited to join this roundtable luncheon on ‘Resource Crunch: Navigating the Challenges and Opportunities in Partner Marketing’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary.

Resource Crunch: Navigating the Challenges and Opportunities in Partner Marketing

Partner marketing continues to be a crucial revenue driver for B2B organizations, yet it faces its own set of benefits and challenges. One of the most significant hurdles is a lack of resources for effective execution. Compared to customer-facing marketing programs, partner marketing is often underfunded, even though it yields substantial ROI. 

Events, both in-person and virtual, stand out as essential components in the partner marketing journey. They not only act as platforms to engage and educate partners but also empower them to foster deeper relationships. However, the key is to curate these events meticulously to maximize their impact and efficacy. In navigating the intricacies of partner marketing, it’s essential to explore personalized strategies that ensure partners are well-supported and equipped in fostering long-term, mutually beneficial relationships.

  • How can events play a pivotal role in optimizing the allocation of resources in partner marketing?
  • What challenges do partner marketers encounter when planning and executing successful events?
  • What strategies can marketers employ to boost engagement and ensure meaningful event participation?

CUT by Wolfgang Puck

2 Bayfront Ave, B1 – 71, Singapore 018972 | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Attended by:

VP of Marketing – Asia Pacific at Neo4J
APJ Partner Marketing Lead at HashiCorp
Head of Partnerships, APAC at Feedzai
Director of Marketing and Communications at Horizon Quantum Computing
Marketing Director, APAC at Thought Machine
Marketing Director at Overdose
Partner Marketing, APAC, Global Business Marketing at Meta
Event Marketing Manager at Ahrefs
Marketing Manager, SEA at HubSpot
Brand & Acquisition Marketing Lead at Xero

For insight on this event, photos and guest interactions, see our post on LinkedIn.

12:00 PM: Arrival of guests and drinks reception
12:30 PM: Welcome and short address by The Ortus Club
12:40 PM: Discussion instigated by the moderator and continued by the group over lunch
1:40 PM: Discussion brought to a close
2:00 PM: Coffee, tea, and networking

Hosted by The Ortus Club

Event Detail

Tuesday, October 31, 2023 12:00

Why attend?