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Virtual Roundtable
Wednesday, April 28th, 10:30 SGT
THE TOPIC
Retail digital transformation: the permanent gear change of eCommerce
The onset of the pandemic has changed the retail landscape, with many shopping malls and department stores now lying empty. What does the future hold for such spaces? How can retailers adapt to survive in the light of a growing online retail market?
Acceleration on digital transformation could be the answer, and a new business model is fast emerging. It involves greater use of key opinion leaders (KOLs), or “influencers” as they are more commonly known, and live streaming to help brands make the most out of these challenging times.
- How will eCommerce change Post-Covid? What are businesses current digital transformation priorities?
- What new technologies enable the eCommerce shift?
- Why is it essential for offline store associates to reach out and sell to VIPs during lockdown?
Attended by:
Founder at Wogi
Managing Director at ECCO Shoes
Managing Director at Jmatek
Head of Category at Hasbro
Head of Marketing & Category at Heinemann
Head of Marketing at Rheem Manufacturing
Director of Marketing at Laticrete International
Director of Retail at Indo+Suisse
Assistant Director of IT at Club 21
General Manager at BIC
Manager at Tendam
10:30 am: Introduction by The Ortus Club
10:35 am: Introduction of participants
10:45 am: Short address from Adobe and Cleargo
10:55 am: Discussion instigated by the moderator and continued by the group
11:45 am: End of session
Hosted by Adobe and CLEARgo
