Rise with retention: The art and science of maximising customer lifetime value

Marketing and Product leaders in Kuala Lumpur are invited to join this roundtable lunch on ‘Rise with retention: The art and science of maximising customer lifetime value’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

Rise with retention: The art and science of maximising customer lifetime value

Consumer behaviour has drastically changed in such a short period of time that marketers have had to completely rethink their strategies in order to succeed — and even just survive. Everything, from acquisition to building audience loyalty and drivers of long-term growth, is now transforming.

With customers increasingly judging brands by the digital experiences they provide, the potential for business has gone well beyond the physical world. As a result, mobile solutions that deliver convenience, connectivity, and productivity prove invaluable to exceed expectations.

  • What current trends are impacting consumer behaviour the most?
  • What strategies and technologies are converting casual app users into loyal customers?
  • How can segmentation and personalisation enable long-term growth?

Join leaders interested in discussing revenue growth and profitability drivers that enable audience growth.

Job titles may include CMO, CEO, VP, Director of Marketing, and decision-makers in Digital Marketing, Digital, Growth, Retention, CRM, Product, and Analytics.

11:00 AM: Arrival of guests and reception
11:30 AM: Welcome by The Ortus Club
11:35 AM: Short address from CleverTap
11:45 AM: Discussion instigated by the moderator and continued by the group over dinner
12:45 PM: Discussion brought to a close and guests are encouraged to continue networking
2:00 PM: Guests continue networking

Hosted by CleverTap

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Event Detail

Wednesday, September 21, 2022 11:00
MYT
Kuala Lumpur

Why attend?