The fast future of shopping: Capturing customer engagement at first sight

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Tuesday, June 20th, 09:30 CET

Retail and Fashion leaders in Milan are invited to join this masterclass on ‘The fast future of shopping: Capturing customer engagement at first sight’.

Participants can expect a stimulating program in a closed, confidential environment. Attendance is by invitation only and complimentary.

Hosted by ViSenze and Amazon Web Services

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The fast future of shopping: Capturing customer engagement at first sight

Consumer behaviors are becoming more sophisticated and they expect brands and retailers to deliver personalised interactions. With 80% of purchases happening on day one, it’s common that if a customer can’t find what they are looking for, they will go to a different site to shop.

Brands and retailers that leverage product discovery tools like Visual Search and Recommendations to deliver a positive and personal customer experience will gain a significant competitive advantage, increase customer engagement and retention, and drive higher revenue, conversions, and AOV. While these tools are becoming increasingly accessible, it’s still up to companies to build winning strategies around them.

  • How is technology transforming the way consumers shop, and what are the implications for brands and retailers?
  • What are the most effective ways for brands and retailers to improve customer engagement and retention in an increasingly competitive online marketplace?
  • How can companies use data analytics and customer insights to create more personalised and effective marketing strategies?

Attended by leaders interested in learning about the technologies and strategies companies today must explore in order to keep up with shoppers’ rapidly evolving shopping behaviours, preferences, and expectations.

Job titles may include CPO, CEO, CXO, Head/VP/Director of Product, Product Marketing, and Ecommerce, as well as other senior decision-makers.

Chief Digital Officer at Santoni
Chief Product Officer at Prada
Chief Omnichannel Officer at Thecorner.com
Global Head of E-commerce at René Caovilla
Global Head of Marketing and Events at Bally
Global Head of Consumer Engagement at Triumph International India
Global Head of E-commerce at GCDS
Global Retail Director at Fratelli Rossetti SpA
Director of Data Insights at Roberto Cavalli (Florence)
eCommerce & IT eCommerce Director at Carrefour Italia
Ecommerce Manager at Patrizia Pepe
General Merchandising Manager Uomo – China at Prada USA
Associate Manager, Global Merchandising Analysis at Versace

 9:30 AM: Registration, networking, and drinks reception
10:00 AM: Welcoming address by ViSenze 
10:10 AM: Customer sharing 
10:55 AM: Panel Discussion
11:40 AM: Q&A
12:00 PM: Networking lunch and drinks

Hosted by ViSenze and Amazon Web Services

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Event Detail

Tuesday, June 20, 2023 09:30
CET
Milan

Why attend?