The CMO Year-End Roundtable

Registration is no longer possible.

Friday, November 25th, 12:00 SGT

SaaS Marketing leaders in Singapore are invited to join this roundtable luncheon on ‘The New Era of Event Marketing: Lessons and Trends’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary.

The New Era of Event Marketing: Lessons and Trends

The past year, and those preceding it, saw significant shifts in how marketing events have been utilised in terms of scale, preferred mediums, overall engagement, and so on. Virtual took over to the initial delight and eventual ire of audiences and guests. Attendees clamoured for in-person events to come back, but the attendance rates and success of yesterday just aren’t there. 

As the dust settles with 2023 on the horizon, marketers are rethinking and restructuring their approach to events. Are audiences ready to welcome virtual back? Are small-scale events the future? How will companies adopt and utilise hybrid setups? These are just a few of the pressing questions waiting to be answered.

  • What marketing challenges have emerged in the past year? How have marketers responded?
  • How can companies better leverage events? Physical, virtual, or hybrid? Large-scale or small-scale?
  • What trends are shaping event marketing and marketing plans for 2023 and the foreseeable future?

LeVeL33, SingaporeLeVel33, Singapore

8 Marina Blvd, #33 – 01, Singapore 018981 | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Attended by:

CMO – ISG AP at Lenovo
CMO at PureStorage
VP Strategy & Marketing Dept. APAC at HUAWEI APAC
VP of Marketing, Asia Pacific and Japan at Twilio
Head of Marketing, Asia Pacific at Broadridge
Senior Director of APAC & Head of Marketing at Menlo Security
Marketing Director at Thunes
Marketing Director of the Oracle Cloud Infrastructure, JAPAC at Oracle
Director of APAC Partner Marketing at Equinix
Field Marketing Manager, SEA and India at Gigamon
Marketing Manager at CloudCover

For insight on this event, photos and guest interactions, see our post on LinkedIn.

12:00 PM: Arrival of guests
12:30 PM: Welcoming and opening address by The Ortus Club
12:40 PM: Discussion instigated by the moderator and continued by the group
1:40 PM: Discussion brought to a close and lunch
2:30 PM: Guests normally start leaving

Hosted by The Ortus Club

Event Detail

Friday, November 25, 2022 12:00

Why attend?