The CX Leaders’ Summit

Wednesday, May 29th, 11:00 PHT

CX leaders in Manila are invited to join this summit on “ROI & AI: Practical Evolution”.

Participants can expect a stimulating program in a closed, confidential environment. Attendance is complimentary and by invitation only.


Hosted by:

Freshworks logo

ROI & AI: Practical Evolution

Generative AI is revolutionizing customer experience (CX) management by transcending traditional rule-based systems and delivering contextual solutions. This technology enhances both customer and agent interactions across various channels, significantly impacting return on investment (ROI). With over 70% of organizations, according to a recent Gartner survey, exploring generative AI, its implications are profound.

For CX leaders, generative AI addresses critical challenges such as poor deflection rates, low agent productivity, and obscured support insights. By automating self-service across multiple channels, AI tools boost team efficiency and optimize support operations. This automation allows organizations to significantly cut costs, making the financial benefits measurable. Looking forward, the evolution of AI in CX points to even greater integration and smarter solutions. As businesses continue to harness the power of generative AI, they can expect not only to see enhanced efficiency but also improved customer satisfaction, positioning them strongly in competitive markets.

Here’s what you can expect from the summit:

  • Dissect the challenges faced by CX leaders, including poor deflection rates, low agent productivity, and hidden support insights
  • Find out how generative AI can be used to automate self-service across channels, boost team efficiency and optimize support operations
  • Learn how to assess and demonstrate cost savings with generative AI in your organization
  • Explore what the near-term future holds for AI in the realm of customer experience

Grand Hyatt ManilaGrand Hyatt Manila

8th Avenue, Corner 35th St, Taguig, 1634 Metro Manila | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Malcolm Koh speaker

Malcolm Koh


Head of Customer Experience Advisory, APJ & MEA

Marcus Erlano

Union Digital Bank

Head of Customer Experience at Union Digital Bank

Lanz Garcia-Legaspi


Head of Customer Success

Join leaders interested in leveraging the transformative power of generative AI to enhance customer experiences, streamline operations, and drive innovation in their industries.

Job titles may include CXO, Head of Customer Experience, Head of Customer Service, Head of Customer Engagement, Head of Contact Centre, and other senior decision-makers.

11:00 AM: Registration, Networking, and Drinks Reception
11:30 AM: Welcome Address by Freshworks 
11:35 AM: Presentation on AI Today, Value and AI with real cases
12:00 PM: Panel Discussion and Q&A
12:45 PM: Solution Walkthrough + Lunch
  1:00 PM: Closing address
  1:15 PM: Guests continue networking

Your Own Peer Network

Take your seat at the table where industry leaders converge. Before and after our discussions, you’ll have dedicated time to connect with like-minded peers who share your passions. Immerse yourself in a dynamic, collaborative community that fosters innovation and knowledge-sharing. Whether you seek mentorship or professional camaraderie, no man is an island at our events.

Future Insight

Surrounded by elite visionaries, thought leaders, and disruptors, you’ll gain access to insights and emerging trends that extend beyond the horizon. Attending our events allow you an opportunity to not only anticipate change but to actively shape the future of your industry, returning with a strategic edge and a treasure trove of new ideas to elevate your business.

Expert Event Orchestration

Engage in candid, knowledge-rich conversations set against the backdrop of the world’s finest venues. With over 2,000 events since 2016, we are dedicated to professionalism, curating topics, guest lists, and moderators to provide you an unparalleled experience. 

Tailored Discussions

Your engagement is our priority; our renowned, handpicked moderators, adept at crafting immersive discussions, ensure that your time is thoroughly enjoyable and stimulating. Prior to the event, we’ll ask you questions to ensure the discussions are fruitful and aligned with your interests – all you have to do is show up.

Sensory Delight

Delight in meticulously curated three-course meals crafted by maestro chefs. Then take your pick from our curated menu of wines and coffee, all set within an ambiance that not only satisfies your palate but also inspires connections and ideas.

See what our guests are saying

Event Detail

Wednesday, May 29, 2024 11:00

Why attend?