The transformation of marketing events

Marketing leaders in North America are invited to join this virtual roundtable on “The transformation of marketing events”.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed, confidential environment. Attendance is by invitation only and complimentary. Registration is limited to a select number of guests per event.

The transformation of marketing events

The COVID-19 pandemic redefined the marketer’s playbook. It completely changed the way events are planned and executed, challenging existing rules on customer relationships and brand-building. No strangers to last-minute and unexpected developments, marketers were forced to adapt on the go.

Almost two years in, there is no going back to the old normal. Digital audiences are at the forefront of what makes a great event, with new tools and techniques enabling companies to adapt faster than ever. The challenge now is to future-proof the event marketing journey for continued success.

  • To build brands during this year and beyond, what should marketers take away from the pandemic?
  • What can leaders do to help their companies grow faster?
  • How is marketing being redefined in a post-pandemic world?

Join leaders interested in sharing expertise and experiences on how marketing events both large and small have changed post-pandemic.

Job titles may include CMO and other Marketing decision-makers.

3:50 PM: Log in of the guests
4:00 PM: Welcome and short address from The Ortus Club 
4:15 PM: Discussion instigated by the moderator and continued by the group
5:15 PM: End of session

Hosted by The Ortus Club

Ortus logo

Event Detail

February 9, 2022 16:00
EST
Virtual
North America

Why attend?