Unlocking the power of code: Enhancing customer experience through software build and delivery

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Thursday, July 13th, 11:30 SGT

IT and DevOps leaders in Singapore are invited to join this masterclass on ‘Unlocking the power of code: Enhancing customer experience through software build and delivery’.

Participants can expect a stimulating program in a closed, confidential environment. Attendance is by invitation only and complimentary.

Unlocking the power of code: Enhancing customer experience through software build and delivery

In this fast-paced, digitally-driven region, organisations face common pain points such as slow build processes, complex deployment pipelines, and maintaining security and compliance throughout the Software Development Lifecycle (SDLC). To overcome these, streamlining the software build and delivery process is essential, resulting in seamless collaboration, workflow automation, and faster time-to-market. Furthermore, by optimising code and improving product quality, businesses can enhance the customer experience. 

Prioritising this aspect of the process is especially crucial in the dynamic markets of Singapore and Southeast Asia, where organisations must navigate unique challenges while capitalising on opportunities. Embracing efficient software build and delivery practices allows companies to stay ahead of the competition, driving growth and innovation. By unlocking the power of code, organisations can excel in the digital era, delivering innovative solutions that meet customer expectations.

In this masterclass, we will talk about:

  • How can organisations streamline their software build processes to overcome common pain points such as inefficiency and increasingly complex pipelines?
  • What strategies and tools can be implemented to ensure security and compliance throughout the SDLC?
  • How can companies achieve seamless collaboration and workflow automation across teams, thus accelerating time-to-market and enhancing the overall customer experience in software delivery?

Skai Suites Swissotel The Stamford SingaporeSwissotel The Stamford – Fairmont

2 Stamford Road, 178882 Singapore | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Attended by leaders interested in hearing from presenters with deep industry experience and exploring innovative strategies, best practices, and real-world success stories that will empower organisations to optimise code, enhance customer experience, and excel in navigating the unique challenges presented by the dynamic Singaporean and Southeast Asian markets.

Job titles may include Manager, Director, and Head of IT and DevOps, as well as other senior decision-makers.

For insight on this event, photos and guest interactions, see our post on LinkedIn.

11:30 AM: Check-in of the guests
11:35 AM: Welcome by The Ortus Club
11:40 AM: Welcome by CloudBees and what to expect.
11:45 AM: Unlocking the Power of Code: Enhancing Customer Experience Through Software Build and Delivery
12:00 PM: Lunch is served
12:15 PM: Harnessing the CloudBees DevOps Platform for Enhanced Customer Experiences
12:45 PM: DevOps Enterprise Challenges in SouthEast Asia
1:05 PM: Panel Discussion
1:25 PM: Break
1:40 PM: Discussion held within two concurrent roundtables
2:40 PM: Closing remarks
3:10 PM: Networking


CTO | CloudBees

Wesley G. Pullen serves as the Field CTO at CloudBees, where he and his team drive product priorities, direction, strategy, and go-to-market efforts. With over 27 years of experience in software development methodologies and design standards, Wesley has driven exceptional revenue, thought-leadership, executive guidance, and product superiority across Continuous Integration, Continuous Delivery, Application Release Orchestration, DevOps Best Practices, Insights & Analytics, Feature Flags, Machine Learning, and VSM.

Before joining CloudBees, Wesley held leadership positions at companies such as CollabNet (now Digital.ai), Automic Software (now Broadcom), BMC Software, Department of Defense, and IBM. With a global perspective he has taught, mentored and advised leaders and executives on Business Automation, ARO, CD, DevOps, Big Data, and Cloud solutions.

Wesley earned his B.S. in Electrical Engineering from the University of Pittsburgh and has contributed his expertise to non-profit boards and technology start-ups. His accomplishments include helping companies achieve $100M ARR, driving product strategy and design, winning DevOps awards, and significantly increasing new product sales and product development.


Sr. Director of Sales for Asia Pacific and Southern Europe | CloudBees

David is CloudBees Sr. Director of Sales for Asia Pacific and Southern Europe. With over 20 years experience in sales and sales leadership in the IT and software engineering industries, his last 6 years has been focused on promoting DevOps solutions.

He has served customers across multiple vertical market segments including FSI, government, embedded systems, auto and aero. David has proposed software solutions which enabled customers with their digital transformation journey, improved customer experience and agility while at the same time enabling several US and European software companies to expand in the Asia Pacific region.

Prior to CloudBees, David was the VP of EMEA and APAC sales with US-based Perforce Software, a DevOps company. With a Master in Sales from Ecole Supérieure de Commerce de Paris, he has held various sales leadership roles in technology and enterprise software companies in the domain of Cloud, ALM, PLM and CAD.


Head of DevOps | Accenture

Zee leads the DevOps, DevSecOps, SRE as well as Agile practice in the ASEAN region for Accenture. For over 14 years he has worked on accelerating software delivery and operations through innovative approaches in Agile, DevOps and SRE. He supports major public and private sector companies in Singapore and other ASEAN countries in their search for efficient IT delivery & operations.


Transformation Architect | SECTION6

BMK Lakshminarayanan, a Transformation Architect at SECTION6. He is passionate about promoting DevOps, Lean, and Value Stream Management principles and practices. BMK is a Cloud-Native Computing Foundation (CNCF), DevOps Institute ambassador and a Board Advisor for the Value Stream Management Consortium (VSMC). He also hosts the CNCF Meetup in Wellington, New Zealand, and is a co-chair of Cloud-Native Summit A/NZ. BMK shares his valuable experiences and learnings on his blog.

Hosted by CloudBees

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Event Detail

Thursday, July 13, 2023 11:30

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