Weathering the storm: Driving business growth during economic uncertainty

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Wednesday, August 16th, 18:30 SGT

Product and Marketing leaders in Singapore are invited to join this roundtable dinner on ‘Weathering the storm: Driving business growth during economic uncertainty’.

An expert moderator will guide the knowledge-sharing event, stimulating discussion between participants in a closed,  confidential environment. Attendance is by invitation only and complimentary. 

For insight on this event, photos and guest interactions, see our post on LinkedIn.

Weathering the storm: Driving business growth during economic uncertainty

The silver lining in uncertain times is the opportunity to pause and re-evaluate the investments we are making to maximise ROI and minimse loss. While greater economic shifts are out of businesses’ control, companies can always prepare for the impending impact. 

Doubling down on ROI and investing only in activities that bring the highest ROI can help businesses stay afloat. Focusing on customer experience and journeys will also be beneficial, as can taking new bets on organic sources and moving towards sustainable channels instead of paid channels. Optimising paid spend is also vital for staying on track during an economic downturn. By implementing these strategies, businesses can weather the storm and come out stronger on the other side.

  • How can businesses effectively double down on ROI during an economic slowdown?
  • What steps can businesses take to improve customer experience and journeys while being smart with their spend during an economic downturn?
  • What are some examples of organic sources that businesses can tap into to maximise ROI?
  • How can businesses optimise their paid spend, and what are some pitfalls to avoid?

The Fullerton Hotel SingaporeThe Fullerton Bay Hotel, Singapore

​80 Collyer Quay Singapore 049326 | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.

Attended by:

VP of Product at 99.co
VP, ShopCash and Loyalty at Wego
Head of Marketing Strategy, Marketing Solutions and Partnerships at ZALORA Group
Director Product Management at Wego
Senior Product Manager 2 at Agoda
Product Manager at SINGAPORE AIRLINES LIMITED
Lead Product Manager at Singapore press holdings
Marketing Manager at Paktor
Principal Product Manager at Bybit: Crypto Trading Platform
Product Marketing Manager at Singtel Digibank

For insight on this event, photos and guest interactions, see our post on LinkedIn.

6:30 PM Arrival of guests and drink reception
7:00 PM Welcoming and opening address by The Ortus Club
7:10 PM Short introduction by Branch.io
7:15 PM Discussion instigated by the moderator and continued by the group
7:45 PM Appetizers are served
8:15 PM Discussion ends, mains are served
8:45 PM Drinks and networking

Hosted by Branch.io

Event Detail

Wednesday, August 16, 2023 18:30
SGT
Singapore

Why attend?