Unlocking the power of code: Enhancing customer experience through software build and delivery

A masterclass for DevOps and IT leaders in Melbourne

November 16, 2023 | Thursday | 11:30 AM – 3:10 PM AEST


IT and DevOps leaders in Melbourne are invited to join this masterclass on ‘Unlocking the power of code: Enhancing customer experience through software build and delivery’.

Participants can expect a stimulating program in a closed, confidential environment. Attendance is by invitation only and complimentary.


Unlocking the power of code: Enhancing customer experience through software build and delivery

In this fast-paced, digitally-driven region, organisations face common pain points such as slow build processes, complex deployment pipelines, and maintaining security and compliance throughout the Software Development Lifecycle (SDLC). To overcome these, streamlining the software build and delivery process is essential, resulting in seamless collaboration, workflow automation, and faster time-to-market. Furthermore, by optimising code and improving product quality, businesses can enhance the customer experience. 

Prioritising this aspect of the process is especially crucial in the dynamic markets of Singapore and Southeast Asia, where organisations must navigate unique challenges while capitalising on opportunities. Embracing efficient software build and delivery practices allows companies to stay ahead of the competition, driving growth and innovation. By unlocking the power of code, organisations can excel in the digital era, delivering innovative solutions that meet customer expectations.

In this masterclass, we will talk about: 

  • How can organisations streamline their software build processes to overcome common pain points such as inefficiency and increasingly complex pipelines?
  • What strategies and tools can be implemented to ensure security and compliance throughout the SDLC?
  • How can companies achieve seamless collaboration and workflow automation across teams, thus accelerating time-to-market and enhancing the overall customer experience in software delivery?


Join leaders interested in hearing from presenters with deep industry experience and exploring innovative strategies, best practices, and real-world success stories that will empower organisations to optimise code, enhance customer experience, and excel in navigating the unique challenges presented by the dynamic Singaporean and Southeast Asian markets.

Job titles may include Manager, Director, and Head of IT and DevOps, as well as other senior decision-makers.


Melbourne Marriott Hotel

Corner Exhibition & Lonsdale St Melbourne, Victoria, Australia 3000 | Google Maps

The Ortus Club hosts knowledge-sharing discussions in the best private dining rooms in the world. These venues provide an elegant high-end atmosphere and impeccable table service.




Transformation Architect | SECTION6

BMK is a highly accomplished IT professional with a track record spanning over 25 years. His experience encompasses SW development and training, solution architecture and design, DevOps and strategic consulting. Skilled in innovation and perpetual improvement, BMK has established himself as a sought-after advisor to senior IT leadership and executive teams.

With deep technical acumen and strategic leadership prowess, BMK has engaged with all levels of the IT organisation. His global network of thought leaders, influencers, authors, and practitioners underscores his status as a highly respected professional.

BMK’s forward-thinking approach, technical mastery, and keen foresight has enabled him to also align with vendors and partners. Widely recognised within the speaker circuit, BMK has graced platforms like DevOps Enterprise Summit, AllDayDevOps, DevOpsWorld, CloudNative Now, and Global SKILUp Days, captivating audiences with his insightful presentations.

BMK is also a dedicated mentor and advocate for community engagement. His global contributions include his service as a CNCF, DevOps Institute, and Continuous Delivery Ambassador. He is a board advisor for the Value Stream Consortium, Team Topologies Advocate, demonstrating his commitment to shaping industry standards.


Sr. Director of Sales for Asia Pacific and Southern Europe | CloudBees

David is CloudBees Sr. Director of Sales for Asia Pacific and Southern Europe. With over 20 years experience in sales and sales leadership in the IT and software engineering industries, his last 6 years has been focused on promoting DevOps solutions.

He has served customers across multiple vertical market segments including FSI, government, embedded systems, auto and aero. David has proposed software solutions which enabled customers with their digital transformation journey, improved customer experience and agility while at the same time enabling several US and European software companies to expand in the Asia Pacific region.

Prior to CloudBees, David was the VP of EMEA and APAC sales with US-based Perforce Software, a DevOps company. With a Master in Sales from Ecole Supérieure de Commerce de Paris, he has held various sales leadership roles in technology and enterprise software companies in the domain of Cloud, ALM, PLM and CAD.


Field CTO | CloudBees

Sunil Mavadia is the CloudBees Field CTO and a senior technology executive with over three decades of experience in Software development, Security, DevSecOps, and Digital Transformation. His technical and strategic leadership in Software Delivery Automation and DevOps have been pivotal across organizations and geographies.

As a visionary leader, Sunil has spearheaded SE and commercial teams worldwide, providing leadership and expertise for seamlessly bridging the gap between code delivery and exceptional customer experiences.

His comprehensive expertise includes executive team membership, global team building and management, P&L and budget management, SRE, technology planning and development, ALM, CI/CD/RO, build, release and deployment automation, cloud technologies, and SW development methodologies. Certified in Agile – CPO, CSM, ITIL, and CMMI.


11:30 AM:
Check-in of the guests

11:35 AM:
Welcome by The Ortus Club

11:40 AM:
Welcome by CloudBees and what to expect

11:45 AM:
Unlocking the Power of Code: Enhancing Customer
Experience Through Software Build and Delivery

12:00 PM:
Lunch is served

12:15 PM:
Harnessing the CloudBees DevOps Platform
for Enhanced Customer Experiences

12:45 PM:
DevOps Enterprise Challenges in Australia

1:05 PM:
Panel Discussion

1:25 PM:

1:40 PM:
Discussion held within two concurrent roundtables

2:40 PM:
Closing remarks

3:10 PM: